I am not ashamed to admit that I used to believe that I had to aspire to one look. I used to think and to believe that there was a unique kind of beauty. When I was young, my ideal was this girl on front page. I did not pay attention to the diversity of girls and women that surrounded me. Who should we blame for it?
According to magazines, it seems that there is only one and unique beauty in the world… However, there is not only one way women can be and feel beautiful.
In Quest for Beauty
This is the brilliant challenge Sara Melotti, an Italian photographer, decided to take on. Sara’s dreams have changed lately. She used to work in the fashion industry where she was photographing these women appearing in magazines and fashion shows. But after working for 3 years, she realized that the fashion industry was putting on women some unrealistic standards. So, she quit her job and started to travel the world in quest for beauty.
« 11 months ago I realized I was hurting many women with my fashion work, contributing in creating unrealistic beauty standards that were nothing but self esteem killers. »
Her incredible project aims to discover how women from all around the world define beauty.
What does beauty mean for a woman ?
While traveling around the world, the photographer took the portrait of hundred of women asking them the same question: “What does beauty mean for you?”. Sara photographed women in a dozen of countries, such as Ethiopia, Vietnam, Morocco, France, Mexico, Ireland, Italy and Cuba. The women are from every ages, size and skin tone. They represent women from all over the world and not one and unique kind of women. And their answer tell a lot: Beauty is, first of all, a feeling. “For 99 percent of them, beauty has nothing to do with looks,” says Sara.
“In a world where we are constantly bombarded by unrealistic beauty standards we often forget that real Beauty lies in every woman”.
A woman is beautiful, no matter her age, her size, her origin or her skin tone.
“ Most cultures have a different view of what beauty is than what we see advertised”.
“The important thing I took away so far is that women are tired of being told what they should look like to be considered ‘beautiful.’”
You can also discover another similar project by Mihaela Noroc, a Romanian photographer, who launched “The Atlas of Beauty“, a series of portraits of women from the world.
«The beauty of a woman is not in a facial mode but the true beauty in a woman is reflected in her soul. It is the caring that she lovingly gives the passion that she shows. The beauty of a woman grows with the passing years.»